What it costs to win buyers abroad
Start with a free audit. Export Launch takes about six months and is paid in three stages, and you can stop after each one. A monthly program is your choice after that. All prices exclude VAT.
Step 1 · Start
Export Visibility Audit
Free
A short review of how international buyers see you today on Google and in AI assistants, in one target market.
- Written summary of the main gaps, with screenshots of what buyers see
- Delivered within 5 working days
Step 2 · Launch
Export Launch
from €9,000
about six months, one market, paid in three stages
| Stage | What you get | Price | After this stage |
|---|---|---|---|
| Research | Market recommendation based on real import data and buyer search demand, the search terms buyers use, competitors, buyer types, a 90-day plan. One market, up to three product groups | from €1,500 | You can stop. The report is yours. |
| Website, SEO and AI foundation | A site in English and your market's language, written around the terms buyers search for: main pages, priority products, a "Become a distributor" page, forms and tracking. Technical SEO and structured data, so search engines and AI assistants can read it | from €5,500 | You can stop. The site is yours. |
| Google Ads | Account, first campaigns and three months of management after launch | from €2,000 | You decide whether to continue with a program. |
Research
- What you get
- Market recommendation based on real import data and buyer search demand, the search terms buyers use, competitors, buyer types, a 90-day plan. One market, up to three product groups
- Price
- from €1,500
- After this stage
- You can stop. The report is yours.
Website, SEO and AI foundation
- What you get
- A site in English and your market's language, written around the terms buyers search for: main pages, priority products, a "Become a distributor" page, forms and tracking. Technical SEO and structured data, so search engines and AI assistants can read it
- Price
- from €5,500
- After this stage
- You can stop. The site is yours.
Google Ads
- What you get
- Account, first campaigns and three months of management after launch
- Price
- from €2,000
- After this stage
- You decide whether to continue with a program.
Price and payment: the price depends on the number of products and pages. You get a fixed price before each stage and pay each stage when you order it.
Included throughout: your client portal, monthly reports and website maintenance. AI visibility is measured at the start and again at the six-month review.
Research: one market and up to three product groups; more product groups cost extra. Comparing three markets costs from €2,500. Ordered on its own, research comes as a PDF report with 90 days of read access to your client portal.
Two ways to build the website: a separate export site on your own domain, next to your current site, is the price above. A new site replacing your current one costs more, because your existing content moves over and every old address is redirected.
Separate projects: research only, a technical SEO fix, or landing pages with Google Ads can be ordered on their own. We don't run Google Ads without landing pages built by us.
Step 3 · Grow
Export Growth Programs
from €1,500 a month
once the foundation is in place · minimum six months
| Visibility | Growth | Expansion | |
|---|---|---|---|
| Monthly fee | from €1,500 | from €2,800 | from €4,500 |
| Target markets | 1 | 1 | 2–3 |
| New or improved pages per month | about 2–3 | about 4–6 | about 6–10 |
| Google Ads management | 1 market | 1 market | All markets |
| Strategy review | Every six months | Every three months | Every three months |
| Best for | Smaller producers, one priority market | Manufacturers ready to grow one market seriously | Manufacturers expanding into several markets |
Monthly fee
- Visibility
- from €1,500
- Growth
- from €2,800
- Expansion
- from €4,500
Target markets
- Visibility
- 1
- Growth
- 1
- Expansion
- 2–3
New or improved pages per month
- Visibility
- about 2–3
- Growth
- about 4–6
- Expansion
- about 6–10
Google Ads management
- Visibility
- 1 market
- Growth
- 1 market
- Expansion
- All markets
Strategy review
- Visibility
- Every six months
- Growth
- Every three months
- Expansion
- Every three months
Best for
- Visibility
- Smaller producers, one priority market
- Growth
- Manufacturers ready to grow one market seriously
- Expansion
- Manufacturers expanding into several markets
Foundation and growth: Export Launch builds the foundation. A program keeps it growing: new pages, monthly tracking and updates based on real data.
Every program includes: SEO, tracking of your visibility in AI assistants, listings on relevant directories and platforms, your client portal, a monthly report and website maintenance.
More than three markets: we plan the rollout market by market and make you a separate proposal.
Without a program: website care costs from €100 a month, with security updates, monitoring and small fixes.
What you pay separately
- 01
Ad budget
Paid directly to Google, so you always see what is spent. Often a few hundred euros per market per month to start; we recommend an amount after the research stage.
- 02
Hosting
Paid directly to the provider, because the accounts are yours. For a site of this kind, the cost is usually small.
- 03
VAT
All our prices exclude VAT.
An example first year
One market, smallest program
about €20,500
plus your ad budget
| Period | What happens | About |
|---|---|---|
| Months 1–6 | Export Launch: research, website, Google Ads | €10,000 |
| Months 7–12 | Visibility program: six months at about €1,750 | €10,500 |
Months 1–6
- What happens
- Export Launch: research, website, Google Ads
- About
- €10,000
Months 7–12
- What happens
- Visibility program: six months at about €1,750
- About
- €10,500
An example to show the scale, not a quote. If you stop after any stage of Export Launch, you pay only for the stages you ordered.
Add-ons
Trade Fair Campaign
from [€X] per fair
Targeted visibility before the fair, a landing page for visitors, and a follow-up sequence to the contacts you met at your stand.
AI Visibility Report
[€X]
We ask ChatGPT, Perplexity, Gemini and Google AI Overviews the questions your buyers ask, and show who gets recommended and what to change.
In every engagement
- One direct contact who knows your business
- Native-speaker review of every translation, from your team or ours
- Your approval before anything goes live
- Full ownership of your website, content, ad accounts and data
- Reporting on qualified inquiries, not clicks or page views
Pricing questions
Do we have to start with Export Launch?
Not always. Research, a technical SEO fix, or landing pages with Google Ads can be separate projects. A monthly SEO and AI visibility program needs a foundation first, a site that is ready on our system, which Export Launch usually builds.
What if we don't get results?
We can't promise orders, because they also depend on your products, prices and follow-up. You decide at the end of every stage whether to continue. If three months of ads bring no qualified inquiry, although you answered every request and kept the budget we recommended, the next month of management is free while we review pages, terms and market together. Whatever happens, the website, data and accounts stay yours.
Why a six-month minimum on programs?
First effects from organic search and AI visibility usually show in three to six months, and they build over a year. Shorter commitments rarely give the work time to pay off.
What happens after six months?
The program continues month to month. You can change plans or stop with 30 days' notice.
Can we add markets later?
Yes. You can add a market or language to any program at an additional monthly fee.
Can export funding programs cover your services?
In many countries, programs support export marketing and digital projects. During the audit we can look at which ones may apply to you. Eligibility always depends on the program's own rules.
How do we communicate?
Through your client portal. Questions, requests and approvals are made there, so everything is on record, and you get an email for every notice. We talk at the start, when we present the research, and at a strategy review every six months (Visibility) or every three months (Growth, Expansion). You can ask for a call at any time through the portal. You get a first answer within one working day, and urgent problems are handled the same working day.
In which language are the reports?
In your language and in English, or in the one you prefer.
Do you work with performance-based pricing?
Our programs are priced monthly, because results depend on factors on both sides, including your products, prices and how fast your team follows up. We set clear targets together and report on them every month.
Not sure which option fits?
Start with the free audit. We'll tell you honestly where you stand and what we'd recommend, including if you don't need us yet.