Export marketing for food and beverage producers
Importers and distributors abroad are always looking for products that sell. We help them find yours, understand what makes it special and contact you with a real request.
How food buyers find suppliers
Food importers and distributors search by product and by proof:
The product type and origin ("Italian durum wheat pasta supplier", "organic olive oil producer")
Certifications they need for their market (organic, PDO/PGI, IFS, BRCGS, halal or kosher where relevant)
Private label or bulk options
Producers with export experience to their country
They look for suppliers who are easy to work with: clear specifications, the right paperwork and realistic minimum orders.
What they need to see before they contact you
- Product ranges with specifications, formats, packaging and shelf life
- Certifications and quality standards, ready to download
- Minimum order quantities, private label options and logistics information
- Export experience and markets you already supply
- Your story and origin, told in a way that helps them sell your product
- A clear way to request samples, price lists and terms
Where food producers lose buyers online
- 01
Consumer-only websites
Recipes and lifestyle images, but nothing a professional buyer needs.
- 02
Missing trade information
No formats, shelf life, certifications or MOQs online.
- 03
Origin without proof
"authentic" and "traditional" everywhere, but no certifications or specifics.
- 04
No path for importers
No distributor page, no trade contact, no sample request.
- 05
Invisible beyond marketplaces
Listed on a platform, but not findable when buyers search directly or ask AI assistants for producers.
- Each of these can be fixed: buyers who find your products, understand what makes them special and contact you with a real request.
Our approach for food and beverage
- 01
Research
We look at import demand for your product category in each target market, which competitors buyers see and which buyer types to focus on.
- 02
Foundation
We add a trade section in your buyers' languages with product specifications, certifications, formats and clear importer and sample request paths.
- 03
Activation
Google Ads target trade searches in your priority markets and keep consumer clicks out.
- 04
Growth
Product and origin content, structured product data and directory presence help importers and AI assistants find you.
Buyers we help you reach
- Food importers
- Distributors and wholesalers
- Retail and category buyers
- Food service and HoReCa suppliers
- Private label buyers
Questions
We already sell through a marketplace. Do we need our own visibility?
Marketplaces help with discovery, but serious importers usually check your own website before they commit. It's also where you control your story, terms and contact.
Do you work with wine producers?
Wine is outside our focus. We work with other food and beverage producers selling to the trade.
Can you help with labeling or regulatory questions?
No. We focus on marketing and visibility. For labeling and food regulations in your target market, work with a specialist; we're happy to coordinate with them on content.
See how importers in your target market find you
Free audit of one target market: how buyers see you on Google, in AI assistants and on your website, and what to fix first.